Is your marketplace engine scalable?

Absolutely. The engine is based on microservices, which allows for modular growth, easy maintenance, and stable performance even with high user volumes.

Do I own the IP and codebase?

Yes. You get full intellectual property rights and can run the platform independently — no lock-ins, no hidden license fees.

White Label Marketplace Software

Q: Can I integrate with external services or tools?

Yes. The system is API-first, so you can connect CRMs, analytics tools, KYC providers, marketing software, or anything else, without touching the core.

Take advantage of our pre-built marketplace engine and reduce development backlog, time, and costs.

- 500+ ready functions
- Customizable UI
- Built-in payments & analytics

Launch marketplace with our white label engine in weeks, not years

Estimate your project

Top Notch Online Marketplace Solution

Microservice Architecture
Technology stack
All business models
Effective implementation
+500 Functions
Licensing and IP

Our platform is built on microservices, meaning every key function (like user onboarding, transactions, or product listings) is its own independent module.

In doing so, we followed the proven architectural model used by tech giants like Netflix and Amazon.

What does it mean for YOU?

You can start small and add features later, without rebuilding from scratch.
Scale smoothly as you grow (whether you serve 100 or 1M users)
Integrate easily with 3rd-party services using APIs, without touching the core.

A microservice architecture makes your marketplace more resilient, easier to maintain, and ready for rapid iteration.

When designing our solution, we focused on performance, user experience, platform security, and ease of scaling.

The technologies we selected are trusted by high-growth digital businesses and ensure a fast, modern, and reliable product — ready for both desktop and mobile.

Our frontend is built as a Progressive Web App (PWA) using Vuejs and TypeScript. This ensures a seamless experience across all devices (from desktops to Android and iOS) without needing to build separate native apps.

The backend follows an API-first architecture and uses secure, high-performance technologies like Java, PHP, Node.js, and Redis.

This modular setup makes integrations faster and more reliable, means your platform is ready to scale from day one.

Ulan Marketplace supports every business model: B2B, B2C, C2C, or C2B.

Whether you're building a platform for freelancers, equipment rentals, local services, or digital products, our engine adapts to your business logic and monetization needs:

C2C – Peer-to-peer platforms like Vinted or TaskRabbit

B2C – Online stores like Etsy or Allegro

B2B – Supply chain solutions, wholesaler marketplaces, or private vendor networks

Subscription-based/SaaS – Platforms like Creative Market or niche tool marketplaces

You can also launch a hybrid model, combining commission-based revenue, paid subscriptions, and one-time service fees, all handled by flexible architecture.

When creating the Ulan Marketplace solution (initially for our own startup), we understood that achieving success with your own product in the online marketplace space is extremely challenging. That’s why we focused on key principles:

High code quality – it's our "child," but it must also be the highest-quality solution for you

Flexibility in implementation – ensuring it can be used for any type of online marketplace

Speed of deployment – minimizing the amount of code required to launch your marketplace

Leveraging our experience – we’ve been involved in the online marketplace industry since 2003

You don’t need to build everything from scratch. Our marketplace engine includes 500+ production-ready features:

Listings, categories, search, dynamic filters
Full-text search, tags, relevance scoring, featured items
SEO-friendly product pages, AI-generated descriptions, structured data
Payments, checkout, and order tracking
Discount codes, loyalty points, referral systems, flash sales
Vendor onboarding, commissions, payout logic
Email/SMS/push notifications, messaging between users/vendors
Admin panel with analytics & moderation tools
Multilingual support and more

And if you need something unique? We can plug it in via API or extend existing modules.

We provide our clients with full flexibility of cooperation. We do not assume any business model in advance in cooperation with you.

We know that each projects has its own unique business situation — your development plan and strategy. Hence, we are ready to cooperate with any partner and jointly develop its rules.

We understand that you may need: full IP, want to build your team, be fully independent, and have a secure future.

Together, we can find the best Win-Win solution.

Build Various Types of Online Marketplace Solutions

Ecommerce marketplaces

Create an e-commerce marketplace where vendors can showcase diverse products. Utilize the platform to efficiently manage multiple sellers, fostering growth through a seamless shopping experience.

Common use cases: multivendor product platforms, niche vertical marketplaces, B2C or D2C brand collectives.

Service marketplaces

Build a service marketplace that connects clients with professionals. Enable easy browsing, booking, and reviews to simplify the selection process for users.

Common use cases: cleaning, caring, repair services, freelance talent, wellness services, professional consulting.

Rental marketplaces

Launch a rental marketplace that brings together products or properties for rent. Simplify booking management and payments, ensuring an efficient rental process.

Common use cases: cars, offices, spaces, vacation homes, event equipment rentals.

Digital Product marketplaces

Sell digital goods such as software, eBooks, or courses through a specialized marketplace. Enable sellers to distribute digital products effectively, maximizing reach and revenue.

Common use cases: cars, offices, spaces, vacation homes, event equipment rentals.

Peer-to-Peer marketplaces

Develop a peer-to-peer marketplace that enables secure transactions between users. Support buying, selling, or trading to foster a trusted community environment.

B2B Marketplaces

Create a B2B marketplace that connects businesses for transactions. Facilitate complex interactions, ensuring smooth and efficient business dealings.

Common use cases: wholesale trade, equipment leasing, SaaS partnerships.

Looking to speed up product launch? Talk to us!

Contact our tech experts, streamline your product development, and get your product to market faster.

Key Features of Our White Label Marketplace Software

Customizable Design and Branding

Tailor your marketplace platform to reflect your unique brand identity effortlessly. Utilize our flexible design tools to adjust layouts, colors, and fonts, creating a cohesive and appealing marketplace website. Incorporate your logos and branding elements seamlessly, ensuring your online marketplace stands out in the competitive market.

Scalable architecture

Grow your marketplace business without limitations using our robust and scalable architecture. Handle increasing traffic and transactions smoothly on your ecommerce platform with our cloud-based infrastructure. Add new features and integrations as needed, adapting your multi-vendor marketplace to evolving business needs with ease.

Secure Payment Integration

Ensure safe and reliable transactions through our integrated, industry-standard payment gateways. Support multiple payment methods, providing convenience and flexibility to sellers and buyers alike. Protect sensitive data with advanced encryption and compliance with global security protocols, building trust across your online marketplace platform.

Intuitive Admin Dashboard

Manage your online marketplace efficiently with our user-friendly admin dashboard. Access real-time insights and control all aspects of your multi-vendor platform from a single, centralized interface. Streamline operations by monitoring orders, sellers, and customer interactions through easy-to-use management tools designed for marketplace builders.

SEO optimization

Boost your marketplace website's visibility with built-in SEO optimization features. Improve search engine rankings by customizing meta tags, URLs, and content structure effortlessly. Attract more organic traffic and help entrepreneurs reach a wider audience by adhering to the latest SEO best practices integrated into our ecommerce software.

Responsive design at any device

Deliver a consistent and engaging experience across all devices with our responsive design. Ensure your online store or ecommerce store looks and functions flawlessly on desktops, tablets, and smartphones. Enhance user satisfaction by providing quick loading times and intuitive navigation, regardless of screen size or platform.

Analytics and reporting tools

Make informed decisions using our comprehensive analytics and reporting tools. Track key performance indicators such as sales, user engagement, and traffic sources through detailed reports. Identify trends and opportunities by accessing customizable dashboards that present data in a clear and actionable format, helping you build your marketplace to meet your goals.

Rapid Development with Pre-built Modules

Our marketplace software platform is designed for quick and efficient deployment with pre-built modules that help you launch your online marketplace with ease.

User registration

The user registration module on our multi-vendor marketplace platform simplifies the onboarding process. It allows store owners and customers to register quickly, ensuring a seamless start to manage online operations.

Product or Service listing

Effortlessly list products or services using our ecommerce marketplace module. This feature supports multi vendor marketplaces, enabling marketplace vendors to showcase their offerings in a well-organized and appealing format, helping you build an online store efficiently.

Advanced search and filters

Enhance user experience with one of the best marketplace search and filter modules. It provides advanced options to help users find exactly what they’re looking for, making it a crucial feature for any marketplace that offers a wide range of products or services.

Shopping Cart and Checkout

Your future multi vendor marketplace website will include a robust shopping cart and checkout system. It integrates smoothly with third-party service providers to ensure secure and efficient transactions, allowing you to get your marketplace up and running quickly.

Customer Review System

Build trust and credibility with our software solution that includes a customer review system. This feature allows users to provide feedback on products or services, enhancing the reputation of your customized marketplace and keeping customers happy.

Vendor management

The vendor management module on our best multi-vendor marketplace software platform empowers marketplace owners to oversee and manage marketplace vendors efficiently. This out-of-the-box feature ensures you can launch a marketplace and keep operations running smoothly with minimal hassle.

Time to Market

3 Times

faster with ready modules

Cost of Development

90%

savings on development work

Microservices Architecture

up to

60%

improvement in scalability compared to monolithic systems

Core Functionality

Covers

90%

of typical business needs

Gain Insights with our Portfolio

Banking Marketplace

Proof of Concept

We developed a proof of concept for a banking marketplace for one of the largest Polish banks. The solution enabled the sale of both physical and digital products, featuring advanced SEO and detailed information to facilitate quick purchase decisions.

#OnlineMarketplace

#ValueAddedServices

#DigitalBanking

Online marketplace platform

Product development and scaling

We developed a web social collaboration platform tailored for micro, small, and medium-sized enterprises. This solution enables businesses to build and manage databases of their customers, employees, and suppliers.

#ServicesMarketplace

#SMEmarketplace

Multi-vendor m arketplace for Polish Post

Full platfrom development

Implementation of the Ulan online marketplace solution to meet the internal needs of Poczta Polska. We delivered solution for internal needs that allows ordering products offered by different sellers.

#eCommerce

#Logistics

Ready to discuss Your project?

Share your needs and Talk to us!

Send me NDA

A man with a bald head and a dark beard smiles easily

Robert Markudis

Customer Success

+48 510 364 062

business@ulansoftware.com

@Robert Markudis

Frequently Asked Questions

How can I launch a marketplace with your solution?

We start with a quick discovery call to understand your business model and target audience. Based on that, we select the prebuilt modules your marketplace needs (like vendor onboarding, payments, product listings, etc.). From there, we handle configuration, customization, and deployment, so you can launch a full product in 8-12 weeks.

Can I customize the platform to match my business model?

Yes. Our engine is modular and flexible. Whether you’re building a C2C service platform or a B2B wholesale directory, we’ll tailor both functionality and UX to your needs.

Does your marketplace engine support mobile?

Yes. It’s built as a Progressive Web App (PWA), which means it works seamlessly across mobile, tablet, and desktop (without needing native apps).

Can I integrate with external services or tools?

Yes. Ulan Marketplace Engine is API-first, so you can connect CRMs, analytics tools, KYC providers, marketing software, or anything else, without touching the core.

Do you offer features like real-time messaging, booking, or complex logic?

Yes. We’ve already built advanced features like booking engines, chat modules, loyalty systems, and conditional commission structures. If something isn’t prebuilt, we can extend it.

How much does it cost to launch a marketplace with your engine?

That depends on the scope and customization level. In general, projects with our engine are 3x faster and 60–70% more cost-efficient than building from scratch. Book a call for a tailored estimate.

Do you offer a free trial or marketplace demo?

We don’t offer self-serve trials, but we can walk you through a live demo and share a preview of the admin panel and core modules during a discovery call.

How fast can I launch my marketplace MVP?

With our prebuilt modules, MVPs can be launched in a few weeks, depending on the required features and integrations.

What does the cooperation process look like?

We start with a short discovery phase to define your use case and required modules. Then we assemble your platform, customize what’s needed, and help you prepare for launch and growth.

Will I need a developer or tech team on my side?

Not necessarily. We can handle the full development and deployment, or work alongside your in-house or external dev team if you have one.

Can the platform grow with my business?

Yes, we’ve designed it to scale. You can easily add new modules, markets, user groups, or even switch to a native mobile app using the same backend.

What happens after launch? Do you offer ongoing support?

Yes. We offer flexible post-launch support options, including maintenance, new features, and scaling help. Or you can take full ownership and manage it yourself.

I have a marketplace idea, but I’m not sure what I need yet. Can you help?

Definitely. Even if you're early-stage, we can help you clarify your business model, suggest the right tech setup, and provide a clear roadmap from idea to MVP. Just reach out and we’ll guide you through it.